MKT405Customer-Centric Design

Course Prerequisites ToolSNHU MKT405 has 2 direct prerequisites, with 4 courses in its complete prerequisite tree.

Undergraduate · 3 credits

In this course, students will learn about the customer journey and customer-centric design approaches based on customer research. Students will design a customer journey based on an ideal customer and business goals. Using their insights from the customer journey, students recommend improvements to the customer experience. Students who complete this course will develop skills in customer journey mapping, customer experience strategy, customer experience improvement, communication, data analysis, market research, and creative thinking.

Prerequisite Tree

MKT205 — Applied Marketing Strategies
BUS225 — Critical Business Skills for Success
- MAT240 — Applied Statistics
- MAT243 — Applied Statistics for Science, Technology, Engineering, and Mathematics (STEM)

Interactive Prerequisite Graph

Explore the prerequisite relationships visually. The graph below supplements the crawlable list above.

MKT405

Customer-Centric Design

MKT205

Applied Marketing Strategies

BUS225

Critical Business Skills for Success

MAT240

Applied Statistics

MAT243

Applied Statistics for Science, Technology, Engineering, and Mathematics (STEM)

React Flow

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