Skip to main content
SNHUCourse Prerequisites
Tools

MKT360Direct Marketing

Course Prerequisites ToolSNHU MKT360 has 1 direct prerequisite.

Undergraduate · 3 credits

This course explores the directing of goods and services through the consumer or business-to-business marketing channels where the desired consumer resources may be direct orders, lead generation and/or traffic generation. This course focuses on such topics as mailing list development, relationship marketing, database management, the development of an effective sales message and selection of media. The use of catalogs, direct mail letters and brochures, telemarketing and electronic marketing as ways to reach the consumer will be explored.

Prerequisite Tree

  • MKT205 — Applied Marketing Strategies

Interactive Prerequisite Graph

Explore the prerequisite relationships visually. The graph below supplements the crawlable list above.

React Flow

Unofficial — For Informational Purposes Only

This site is unofficial and is intended for informational purposes only. Course requirements, transfer evaluations, catalog rules, and program requirements can change. Always confirm your academic plan with your SNHU advisor for official guidance.